Neighborhood listservs and neighborhood social networking websites have been described as helping to create social capital, or relationships between people in a neighborhood who use the platforms. Social capital creation has therefore been a key focus of what social networking platforms have to offer at a local level. But what if we were to shift the conversation and design objective away from creating social capital/building social networks towards creating/framing social interaction? What might we see in terms of benefits for supporting community building? To ask this questions I turn to the concept of social infrastructure.
San Francisco just announced a move to create a network of local sharing economy businesses that will act a resource for disaster response. The building of a network that leverages latent local resources in order to support resiliency is a great example of social infrastructure. A press release from the Mayor’s Office in San Francisco stated that the network was inspired by the work of the Airbnb community after Superstorm Sandy:
One immediate outcome of this new partnership is the launch of BayShare member Airbnb’s new tool to quickly deliver housing assistance to displaced residents following a disaster. Inspired by the Airbnb community’s work to donate housing to victims of Superstorm Sandy, the tool will help provide free emergency housing to families in need in cities in every part of the world.